Layr Secures $10 Million Investment to Bridge the Small Business Insurance Tech Gap for Brokers

Layr Secures $10 Million Investment to Bridge the Small Business Insurance Tech Gap for Brokers

In the ever-evolving landscape of the insurance industry, small business owners and insurance brokers have long been facing a significant challenge – the technology gap. The rapid advancement of technology in the insurance sector has left many smaller enterprises and intermediaries struggling to keep up with the changing times. However, hope is on the horizon as Layr, a promising insurance company, has recently secured a whopping $10 million investment. This significant influx of capital is set to bridge the small business insurance tech gap for brokers, revolutionizing the way they serve their clients.

Layr: Pioneering Small Business Insurance Technology

Before we delve into the exciting news of Layr’s $10 million investment, let’s take a moment to understand the company’s significance and its role in the insurtech sector.

Layr is an Atlanta-based insurtech company founded in 2015 by Phillip Naples and Andrew Egenes. The primary goal of the company is to simplify and streamline the insurance process for small businesses and brokers. Their proprietary platform harnesses the power of data and technology to provide small businesses with the coverage they need, all while offering brokers an efficient way to serve their clients.

The platform integrates seamlessly with existing broker workflows, allowing them to generate quotes, underwrite policies, and manage customer data more efficiently. It’s a win-win solution that enhances the overall experience for both brokers and small business owners.

Closing the Technology Gap

The small business insurance industry has historically lagged behind when it comes to technological advancements. Many brokers and small business owners still rely on manual processes, paper documents, and outdated systems to manage their insurance needs. This not only results in inefficiencies but also hinders their ability to adapt to the evolving requirements of the modern business world.

Layr’s innovative platform, on the other hand, harnesses data-driven insights and automation to provide a more streamlined and efficient insurance experience. It has been designed with the specific needs of small businesses and brokers in mind, addressing pain points that have plagued the industry for years.

The $10 Million Investment: A Game-Changer

In a recent turn of events, Layr has secured a substantial $10 million investment, which is set to propel the company to new heights. The investment round was led by AXA Venture Partners, a prominent venture capital firm that focuses on insurtech investments. This significant infusion of capital is a testament to the potential and promise that Layr holds in the insurance technology space.

The funding will be used to further develop and enhance Layr’s platform, making it even more powerful and user-friendly. The company plans to expand its reach, aiming to serve more small businesses and insurance brokers across the United States and beyond. This expansion is crucial for bridging the technology gap that has long plagued the industry.

Benefits for Small Business Owners

Small business owners stand to gain significantly from Layr’s efforts to bridge the technology gap. With Layr’s platform, they can expect:

1. Simplified Insurance Management

Layr’s user-friendly platform simplifies insurance management, allowing small business owners to access the coverage they need without the hassle of navigating complex processes.

2. Cost Savings

By streamlining the insurance process, Layr helps small businesses reduce costs associated with manual paperwork and inefficiencies, enabling them to allocate resources more effectively.

3. Access to Better Coverage

Layr’s data-driven approach ensures that small businesses have access to the most suitable and cost-effective insurance coverage for their unique needs.

Advantages for Insurance Brokers

Insurance brokers, too, will reap the benefits of Layr’s expanded capabilities:

1. Enhanced Efficiency

The platform’s integration with broker workflows will boost efficiency, enabling brokers to serve their clients more effectively and free up time for other critical tasks.

2. Increased Client Satisfaction

With Layr’s technology, brokers can provide a more seamless and convenient insurance experience, leading to higher client satisfaction and retention rates.

3. Competitive Edge

Brokers who adopt Layr’s technology will gain a competitive edge in a market where tech-savvy solutions are becoming the norm.


Layr’s recent $10 million investment is a milestone in the insurtech world, with the potential to bridge the technology gap for small business owners and insurance brokers. The platform’s user-friendly approach and data-driven insights offer a promising solution to the long-standing challenges faced by the industry.

As Layr continues to evolve and expand its reach, it’s clear that the future of insurance for small businesses is becoming increasingly tech-driven and efficient. The small business insurance landscape is set for a transformation, one that promises to benefit both small business owners and the brokers who serve them. With Layr at the helm, the future looks bright for insurtech innovation.

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